Damas is a name which comes foremost to your mind whenever you think of jewellery. This is a group which deals in integrated jewelry and watches and is well known throughout the world. The group which offers white gold, yellow gold, pearl, diamonds, pendants, earrings, bracelets, bangles, and necklaces is one of the most popular brand in Dubai. The main aim of the company, which operates more than 400 stores located in 14 countries, is to ensure that their customers go back happy and satisfied and this, in turn, guarantees their satisfaction.
The group which is based in Dubai had its origin in Syria in 1907. Their first retail outlet under the name of Damas was opened in Dubai in 1959. In 1985, Damas stores started selling international brands, while in 1988 it launched its own brands. Damas has its presence in many countries around the world, some of which are UAE, Egypt, Bahrain, Japan, Hong Kong, Saudi Arabia, India, and the United Kingdom.
Damas deals in Dubai with luxury jewellery brands and watches through three different and distinct types of stores, each of which is suited to a particular category of customer.
• It has the Les Exclusive Stores to cater to top exclusive customers and the products here include the world’s exclusive brands of jewellery and watches.
• Semi-Exclusive Stores have products which satisfy the needs of the consumers who belong to the upper-middle class category, most of whom are tourists, office workers, and expatriates.
• Damas 22K Stores are extremely popular with the middle income and working class groups which proffer jewellery and watches under their own brands and other regional brands.
You will find that Damas operates through other stores such as Mono-brand Stores, Damas Kids, watch stores, and duty-free outlets, and other branded small stores where you can buy women's and men's jewellery. The watch stores offer internationally branded watches as well as Damas watches in the affordable price range. Their Mono-brand stores, dedicated to a single international brand, are located throughout the U.A.E.
Enter any of their Dubai jewellery outlets and you will find that the beauty of their creations will hold you spell bound. Do take a look at what Damas brands have to offer you – the pendants in their Aura, Aya, and Boudoor collections will stun you. The earrings in their Farasha, Farfasha, and Farha collections will enthrall you, while the necklaces that you see in their Hayati, Jawahar, Legacy, and Manthourah compilation will make you feel dizzy. Apart from these, you will find anklets, bangles, bracelets, brooches, hair clips, and rings that will definitely sustain your interest.
Step into any of their outlets and ask for the international brands which they have on offer. Experience the Black Rose Collection of Annamaria Cammilli, feel the Ceramik Collection of Baraka, or delight in the Capri Leaves Collection of Luca Carati.
Damas also presents a host of personal accessories which include cufflinks, key chains, pins, clips, pencils, and pens to charm both the ladies and the gentlemen.
Step into a Damas outlet to experience the elegance, grace, and the sheer beauty of Dubai jewellery. Shops can be found at Wafi Mall, Dubai Festival Centre, The Dubai Mall, Deira City Center, Dubai Outlet Mall, Ibn Battuta Mall, Al Ghurair City, Mall of the Emirates, and Dubai Marina Mall.