Prima Gold is one of the leading names in the jewelry business of Dubai, UAE. It is the sole distributor for the brand Prima Gold for the United Arab Emirates and North Africa. It is one of the leading retail jewelry business houses in Dubai and the Middle East. It has a number of branches in Dubai and a couple of outlets in Sharjah.
The company has exclusive outlets in Burj Al Arab, the Dubai seven star hotel and Grand Hyatt, a five star hotel in Dubai. The main aim of the company is to use its business knowledge and acumen to build a very strong customer base for its retail products while retaining a low product cost but yet maintaining a considerable margin of profit.
One of its Prima Gold divisions, Prima Watches LLC, promotes Pink Panther, Tom & Jerry, Naughty Naughty Pets, Salvador Dali, Alan & Anthony, Larmes and Levis products. These are fashionable and trendy watches designed for adults and children. The sales are done in association with Metro-Goldwyn-Mayer Studios, USA, and Turner Entertainment Company. These watches, which have been introduced for both children and adults in the GCC Region, is a runaway hit with the kids.
Prima Gold’s range of jewellery includes ladies’ rings, men’s rings, earrings, brooches, pendants, necklaces, bangles, bracelets, and sets of 18k gold, silver, and diamonds. Jewelry for men includes tie pins, cufflinks, and men’s 18k gold chains.
Prima Gold markets other products that include jewellery, cartoon video games, and T-shirts. Prima Watch Ltd. in Afghanistan is into retailing of branded watches and at the moment it has 11 outlets spread over 32 provinces throughout Afghanistan. The company deals with Seiko, Roamer, Breitling, Westend, Times, Casio and other brands of watches.
Look at their wonderful jewellery collection at Dubai stores in BurJuman Shopping Centre, Deira City Centre, Al Ghurair Shopping Centre, Old Gold Souk, Burj Al Arab Hotel, Grand Hyatt Hotel.